If there’s one brand that knows how to design pickup trucks that perform above and beyond driver expectations, it’s Ford. From the best-selling F-150 to the midsize Ranger to the compact Maverick, Ford has a formula for success in the pickup truck segment. If you’re searching for a Ford F-150 for sale, we have the selection you desire here at Roanoke Ford; however, before you put all your eggs in one basket, don’t forget to check out another power player in the Ford truck arsenal. The midsize Ranger has been an icon in the Blue Oval’s inventory for years, and despite having been off the scene for a while, it burst back onto roadways with a flourish a few years ago. When it comes to the 2024 F-150 and the 2024 Ranger—Ford’s powerful pickups—which model will suit your needs the best?
America’s Best-Selling Pickup Truck: The F-150
The Ford F-Series is one of the most famous truck lineups ever produced. Launched in the late 1940s, the F-Series caters to those who require trucks to complete daunting tasks on the job site, and throughout the years, these trucks have become even more refined. The F-150 made its debut in 1975, and since then, it has become the go-to option for drivers from all walks of life, from hard workers on the construction site to adventurous explorers in the wilderness and everyone in between. It’s been recognized as the nation’s best-selling truck for 47 years, and for 2024, it just keeps getting better. Here are some of the features you won’t want to ignore when you have a full-size truck in your sights.
Best-In-Class Towing & Hauling
You’re able to arm your 2024 F-150 with a powertrain that’s undoubtedly impressive, no matter which option you choose. For those who have towing on the agenda, you’ll get to take advantage of the best towing numbers in its class by equipping the F-150 with the 3.5L EcoBoost turbocharged V6, which showcases a maximum towing capacity of 13,500 lbs. If you’re regularly loading up with heavy materials for work or adventure purposes, this powertrain also tops the charts when it comes to payload capacity, able to carry up to 2,445 lbs of gear, equipment, and more. Rest assured that when it comes to towing and hauling, the 2024 F-150 offers the most power around.
Pro Access Tailgate
To make the tasks of towing and hauling even easier, the 2024 F-150 can now be equipped with the Pro Access Tailgate. This newly available feature allows you to enjoy enhanced flexibility with a driver-side approach swing gate. This gate opens 100 degrees—the only tailgate in its class to do so—allowing you to access your bed easily, even with your trailer attached. It can also be folded down like a standard tailgate, making it easy to configure it to suit your needs on the road, the job site, and beyond.
Raptor Tendencies
When you’re driving a truck with Raptor badging on it, you know you’ll be in for some thrills along the way to your destination. The F-150 Raptor is able to coast over any terrain, with a Terrain Management System with seven drive modes, plus Trail 1-Pedal Drive, which allows you to utilize your accelerator to both speed up and slow down so that you can focus on the terrain ahead. When you want to take the level of power to a whole new realm of exhilaration, the Raptor R will do just that, with 720 hp driving you forward. FOX Racing Dual-Live Valve shocks, massive 37-inch tires, and a bold, intimidating persona make the Raptor one of the meanest trucks on the trails.
BlueCruise Capabilities
The 2024 Ford F-150 can be armed with BlueCruise hands-free driving tech, which allows you to maximize your journey like never before. As your F-150 navigates the roadway for you, you’re able to sit back and truly enjoy the ride. This feature functions on 97% of controlled-access highways across North America and has been named the top active driving assistance system in the industry. If you want to take a road trip in a whole new way, let the F-150 take charge of the drive so that you can enjoy the sights and the people you’re traveling with to the fullest.

Rugged & Ready for Anything: The Ranger
Many drivers gravitate toward midsize trucks. They’re able to handle many of the same tasks as full-size trucks while showcasing easy-to-maneuver designs that make them perfect for the daily commute as well. If you’re interested in a midsize machine that can traverse any type of driving environment, the Ranger is a surefire winner. Its roots date back to the early 1980s, and as the years went on, it became a trusted workmate, adventure companion, and daily driver. Despite Ford pulling it from the lineup after the 2011 model year, the brand couldn’t ignore the cries of the Ranger’s legion of fans, bringing it back for 2019. If you’re looking for the best Ranger yet, the fully-redesigned 2024 model won’t disappoint.
Ranger Raptor
New for 2024, you can arm the Ranger with Raptor qualities to make it even more rugged than ever. Not only does it look menacing with its flared fenders, high ground clearance, and bold body lines, it’s able to travel anywhere it pleases with tenacity. From a full-time 4×4 system to battle the elements to active damping and specialized shocks to heighten stability during the ride, the Ranger Raptor is one of the most highly anticipated off-road trucks in the industry this year.
New EcoBoost Engines
You’ll also find new engines added to the Ranger this year. The available 2.7L EcoBoost turbocharged V6 powers forward with 315 hp, making any drive more impactful. The Ranger Raptor gets its own powerful engine, a 3.0L EcoBoost turbocharged V6, which offers 405 hp to your adventures on the trails. Having more choices means that you’re able to craft the ride you desire, whether you’re heading to the interstate on your way to work or taking time out to enjoy the wilderness.
Enhanced Design
From the outside in, the 2024 Ranger showcases styling upgrades that make this truck even more appealing to its fans. With a boxier style featuring a new grille and new lighting elements, the Ranger captures your attention from the moment it pulls up in front of you. Inside, its cabin has also been enhanced with a new fold-flat second-row seat to accommodate more gear, an available heated steering wheel, a memory driver’s seat, and other modern features to add an air of refinement to this midsize favorite.

Reinvigorate Your Travels!
Ford’s powerful pickups just keep getting better with every model year that’s introduced. Not only can you expect to enjoy best-in-class towing and hauling capabilities in the best-selling F-150, but this truck also offers an extremely functional bed, plus off-road abilities that far exceed what other trucks are capable of on the trails. You’ll also find hands-free driving capabilities to help make the most out of any journey that you’re embarking on. The Ranger continues to be a midsize icon, and this year, it added the new Raptor variant to make it even more popular with drivers everywhere. Plus, with its new powertrain selection and intensified design elements, the Ranger just keeps getting better. When you want to choose from some of the most influential trucks on the streets, Ford proves that its selection will reinvigorate your travels.

